Undo the Conventional in Denim

Sophie Hardeman is the daring designer of her namesake denim brand that takes the conventional jean and shows the world a different take. It certainly wasn’t like the other fashion shows that were happening during LA Fashion Week.


The models emerged onto a nightclub stage covered in white roses, barely allowing a glimpse of the floor. The show was very intimate, and the place was small like an underground art show. Very unconventional in comparison to other glamorous or “high-end” looking shows that LA fashion week usually puts on. All of the models added character to their walk and poses, making statements of attitude, and adding context to the clothes they wore.

The show closed with all the models gathering for a photo-op and dancing to the rhythm in the latest Hardeman collection!